Born out of our own experience with trying to find quality in-home care for our loved one, 2nd Family is a senior home care franchise designed to be different from the rest. It all starts with our Grandma Guarantee ®. If we wouldn’t trust caregivers to care for our own grandmother, we won’t send them to our clients’ homes.
2nd Family officially started in 2012 when founders Chad Tracey and Josh Markland contracted with their first client. But the beginning of story goes back a little further as these two cousins, along with other family members, were searching for the proper care for their aging grandmother. At the time, they knew it was one of the most important decisions they would ever have to make.
Through the tedious and frustrating process of finding appropriate options for their grandmother, Chad and Josh quickly realized that the quality of care that was available did not meet the family’s hopes and expectations. It was at this point that they felt someone had to fill the void between the level of care available in the marketplace and their expectations. Chad and Josh decided to take on this challenge themselves.
Today, after developing and refining their vision of an in-home care and support services business model, they have shown that consistently providing the highest level of care is possible, and that making a positive difference in people’s lives is truly rewarding.
Administratively and technologically, they also have laid the groundwork for a streamlined, organized business model. At 2nd Family, advanced technology is utilized to track care plans, scheduling, billing, payroll, and all communications between professionally trained staff and the clientele. 2nd Family provides unmatched access and coordination of care with the utmost in comfort, confidence, and flexibility. These are all tools that are available to in home care franchise owners who join 2nd Family, to help them build an effective, meaningful business.
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